Branding • Marketing • Campaign

The Well Austin

Building distinctiveness and differentiation for one of Austin’s fastest growing churches.

Branding board with three variations of a logo featuring three water droplet outlines and the text "THE WELL" in teal, set against a light blue background.
A man wearing a blue cap and dark clothing singing or speaking into a microphone on stage at a venue called The Well, with a large screen behind him displaying the logo and name, and several musicians and singers performing or preparing in the background, while an audience watches.
Collection of printed materials with abstract drop and shape patterns, including one titled 'A Year in Review' for Fall 2023 from The Well Austin.
Four printed reports or magazines titled "A Year in Review" from The Well Austin, Fall 2023, placed on a light gray surface, with two having solid turquoise covers and two with white covers featuring a blue abstract line pattern.
A laptop on a wooden desk displaying a digital globe with circular markers.
Blue directional sign indicating the location of 'The Well' and parking areas, with an arrow pointing left towards 'Neal St. Parking Lot' and 'Street Parking', set against a grassy landscape with trees in the background.
Multiple printed booklets and magazines with blue, black, and white covers, laid out on a light grey surface. One booklet has the title
A small, plush toy shaped like a blue water droplet with a smiling face and black arms, sitting on a black perforated music stand in front of a person playing an acoustic guitar.
A smartphone displaying an Instagram post with pictures of a live event or performance, placed on top of a closed book with a turquoise cover on a wooden table, with sunlight casting shadows.
Laptop with church community website on a wooden desk, illuminated by natural sunlight.
Blue directional sign with white text and symbols, indicating the well and parking areas, located on a sidewalk next to tall grass and a parking lot.
Blue sign with white text and icons, indicating the entrance for kids check-in and gathering at The Well, positioned outside a building with glass doors and windows, reflecting trees and houses.
Title slide of a presentation for The Well Austin Community Church Parking Team Plan, dated February 21, 2024, featuring black and gray text on a white background.
Large green highway sign with white text reading "Community Done Well" and "The Well Community Church" with a logo of three water droplets, set against a clear blue sky.